In 2024, 78.5% of enterprises said they would require at least moderate investment in AI to stay competitive.
By 2025, that figure rises to 81.3%, with more companies classifying their approach as significant rather than moderate
ASEAN Enterprise Innovation Market Overview
While adopting AI, ASEAN Enterprises indicate the following priorities:
Evaluating AI Projects for Cost and ROI (54.7%)
Implementing Robust Data Privacy and Security Measures (52.4%)
Monitoring Regulatory Changes (51.5%)
In Malaysia, Challenges in Digital Transformation include:
Legacy IT Infrastructure and Systems (47.2%)
Organisational Complexity and Silos (43.5%)
Cyber Security and Privacy Concerns (40.2%)
Agenda
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From Data to AI Governance – How are organisations aligning data, technology, cyber and risk, and who owns AI oversight?
Compliance by Design – How are teams preparing for PDPA requirements and strengthening accountability?
Managing Risk in a Connected Ecosystem – How do we handle third-party risk and data sharing under the Data Sharing Act?
Scaling AI Responsibly – How can organisations put the right controls in place without slowing innovation?
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Operationalising Risk & Fraud Controls: How can teams detect and respond to fraud in real time without disrupting customer experience?
Strengthening Technology & Service Resilience: How can we keep digital services secure, reliable, and trustworthy?
Measuring Impact & Risk Posture: What metrics show improvements in fraud prevention, uptime, and customer confidence?
Balancing Innovation, Compliance & Customer Experience: How can we innovate safely while maintaining regulatory standards and trust?
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Agentic AI: How can AI agents autonomously manage from complex payroll to onboarding?
Talent Acquisition: How can AI matching tools help to identify and secure high-value top talent faster?
Talent Pipeline: How digital tools used to map employee skills and create more effective succession planning?
HR Digital: How automated reporting systems reduce digital clutter and improve daily employee focus?
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Driving Value Through Trusted AI:
08 April 2026
09:30 - 16:00 HRS (GMT+8)
W Hotel, Kuala Lumpur, Malaysia
Building Trust and Value in the Age of AI and Digital Transformation
For the latest ASEAN Digitalisation Updates,
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Artificial Intelligence may steal the spotlight, but what are the other technologies reshaping the region’s future?
The 2025/2026 ASEAN Enterprise Innovation Market Overview report uncovers the priorities, challenges,
and investment trends driving over 900 business and tech leaders across the region.
Looking for more insights into how businesses are driving innovation
while overcoming the challenges reshaping ASEAN?
