ASEAN Enterprise Innovation Market Overview
78.5% of enterprises indicate that a moderate to significant investment in AI is necessary just to stay competitive in their industry
Enterprises are focusing on customer-facing applications for AI prioritisation and taking an ROI-related approach:
Evaluating AI Projects for Cost and ROI (54.7%)
Implementing Robust Data Privacy and Security Measures (52.4%)
Monitoring Regulatory Challenges (51.5%)
While AI, Big Data, and Automation are top investment priorities in Thailand— 31.2% of Thai enterprises highlighting that unclear investment returns as one of the top challenges in adopting digital transformation
Artificial Intelligence may steal the spotlight, but what are the other technologies reshaping the region’s future?
The 2024/2025 ASEAN Enterprise Innovation Market Overview report uncovers the priorities, challenges,
and investment trends driving over 900 business and tech leaders across the region.
Looking for more insights into how businesses are driving innovation
while overcoming the challenges reshaping ASEAN?
Agenda
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Innovation Overview: Thailand vs ASEAN
Sectoral Highlights
AI Readiness, Cybersecurity, ESG
Spotlight on Data & AI
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From Data Governance to Business Value
Building Responsible, Agile AI Applications
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Innovation Overview: Thailand vs ASEAN
Sectoral Highlights
AI Readiness, ESG, Data & AI
Spotlight on CyberSecurity
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Strengthening Digital Trust: Privacy, Ethics & Responsible AI
Future of Work: Secure Collaboration, Digital Identity & Zero Trust
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AIBP Executive Briefings:
2025/2026 Overview, AI & Data, and Cyber Resilience
30 Oct 2025
07:30 - 16:30 HRS
Eastin Grand Hotel Phayathai Bangkok
