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ASEAN Enterprise Innovation Market Overview

In 2024, 78.5% of enterprises said they would require at least moderate investment in AI to stay competitive.

By 2025, that figure rises to 81.3%, with more companies classifying their approach as significant rather than moderate

While adopting AI, ASEAN Enterprises indicate the following priorities:

  1. Evaluating AI Projects for Cost and ROI (54.7%)

  2. Implementing Robust Data Privacy and Security Measures (52.4%)

  3. Monitoring Regulatory Challenges (51.5%)

In Malaysia, the Top 3 Challenges in Digital Transformation include:

  1. Legacy IT Infrastructure and Systems (47.2%)

  2. Organisational Complexity and Silos (43.5%)

  3. Cyber Security and Privacy Concern (40.2%)

Agenda

  • Breaking the Bottleneck: Making the Right AI Investments - Build, Buy, or Integrate?

    Participants:

    • Chief Technology Officer, AEON Malaysia

    • Head, IT Strategy and Architecture, CelcomDigi

    • Vice President, Enterprise Architect, MNRB Holdings Berhad

    • Vice President, Infotech, Digitalisation, Hibiscus Petroleum

    • Deputy Chief Digital Officer, Johor Corporation

    • Vice President, PMO and Transformation, CIMB Group

    • Group Chief Digital Officer, RHB Bank

  • First Contact to Final Defence: Designing Secure and Trusted Experiences.

    Participants:

    • Chief Customer Experience from TM Technology Services

    • Group Group Chief Information Officer, Bank Kerjasama Rakyat

    • VP, PMO and Transformation from CIMB Bank

    • Head Innovation COE / Head Data Management from Hong Leong Bank

    • Head of Digital Platforms, Bursa Intelligence

    • Head of Digital from Petronas

  • Developing Enterprise AI Governance: A Workshop on Aligning with Regulations.

    Participants:

    • Lead (Enterprise Data Governance) at Tenaga Nasional Berhad

    • IT Strategy and Governance Lead, Bank Negara Malaysia

    • Data Quality Head, RHB

    • Senior Vice President, Data and Analytics, Bank Muamalat

    • Head of Field Operations Support & Governance, Celcom Digi

    • Head of Business Insights, Celcom Digi

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AIBP Activities in ASEAN

Machines That Partner: Case Studies from Leading Malaysian Enterprises

Built, Tested, Trusted: The Malaysian Way to Practical AI

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AIBP Executive Briefings:

2025-2026 Insights, AI & Data, and Cyber Resilience

13 January 2026
09:30 - 15:30 HRS (GMT+8)
Kuala Lumpur, Malaysia

For the latest ASEAN Digitalisation Updates,
connect with AIBP

Artificial Intelligence may steal the spotlight, but what are the other technologies reshaping the region’s future?
The 2025/2026 ASEAN Enterprise Innovation Market Overview report uncovers the priorities, challenges,
and investment trends driving over 900 business and tech leaders across the region.

Looking for more insights into how businesses are driving innovation
while overcoming the challenges reshaping ASEAN?

Access Report