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In 2024, 78.5% of enterprises said they would require at least moderate investment in AI to stay competitive.

By 2025, that figure rises to 81.3%, with more companies classifying their approach as significant rather than moderate

ASEAN Enterprise Innovation Market Overview

Model costs, forecast resource needs, and optimize investments across your AI portfolio.

While adopting AI, ASEAN Enterprises indicate the following priorities:

Expected Outcomes

Technology Business Management (TBM) for AI

Interactive Worksheet

Apply scenarios like build vs. buy, hybrid deployments, and ROI trade-offs to leave with actionable insights.

In Malaysia, the Top 3 Challenges in Digital Transformation include:

  1. Lack of talent and expertise to execute on vision (45.7%)

  2. Legacy IT Infrastructure and Systems (44.6%)

  3. Return on investment is not clear (39.1%)

Peer Exchange

Discuss strategies and lessons learned with IT and finance leaders navigating similar challenges.

Agenda

    • Identifying the Friction – Why AI efforts stall: integration headaches, unclear ownership, and business–tech misalignment.

    • Balancing Control and Speed – How teams weigh build vs buy, and use low-code or pre-trained models to move faster.

    • Measuring ROI That Matters – How can enterprises quantify AI value beyond cost savings: productivity, efficiency, or adoption?

    • Laying the Groundwork for Scale – How tooling choices today shape long-term agility, governance, and impact.

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AIBP Activities in ASEAN

Beyond the "Buzzwords": The Slow-but-Steady Revolution of Low-Code

Read article

Built, Tested, Trusted: The Malaysian Way to Practical AI

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Upcoming Activities

Machines That Partner: Case Studies from Leading Malaysian Enterprises

Read article

AIBP Executive Briefings:

Breaking the Bottleneck: Making the Right AI Investments - Build, Buy, or Integrate?

13 January 2026
12:00 - 13:30 HRS (GMT+8)
W Hotel, Kuala Lumpur, Malaysia

For the latest ASEAN Digitalisation Updates,
connect with AIBP

Artificial Intelligence may steal the spotlight, but what are the other technologies reshaping the region’s future?
The 2025/2026 ASEAN Enterprise Innovation Market Overview report uncovers the priorities, challenges,
and investment trends driving over 900 business and tech leaders across the region.

Looking for more insights into how businesses are driving innovation
while overcoming the challenges reshaping ASEAN?

Access Report